Try it free

Take the FREE 1 Day Challenge!

Just one single day can kickstart sustainable good health forever. Get started today.

You’ll get:

The 1 Day Challenge Roadmap
1 hour of training in bite-sized videos
Everything you need to kickstart a new era in your relationship with food

I ate potatoes for a year. So you don't have to.

Welcome to the home of the original potato diet – and our brand new transformation roadmaps and programs.

Our approach is a groundbreaking blend of philosophy, psychology and nutrition. It’s a comprehensive approach to sustainable behaviour change and weight loss that my initial self-experiment, the Spud Fit Challenge, has become.

Join our $7/month Mini Membership

Take the FREE 1 Day Challenge!

Just one single day can kickstart sustainable good health forever. Get started today.

Can't stick to healthy eating?

Stop feeling powerless around your trigger foods and blaming yourself for “falling off the wagon”. Instead, discover what’s really going on, why it’s not your fault, and how shockingly simple it is to change it. Without ever going hungry or relying on willpower.

“It’s so bloody simple, easy and honest”
Michael | 2019 Spud Fit Challenge

As featured in

I know why you can't stop giving in to cravings

Hi, I’m Andrew

By 2015, I was an expert, A-grade, Olympic-level dieter – and the heaviest and saddest I’d ever been.

The problem wasn’t lack of knowledge. I knew that reaching for the cookie jar after a stressful day was making me fat. It was that I just didn’t know how to stop doing it.

But I do now.

I finally found peace with food when I took matters into my own hands. I’ve now helped thousands of others overcome cravings and emotional eating, stick to healthy eating, and get their life back. Our approach is:

Simple.
Satisfying.
Nutritious.
Cheap.

“I think a miracle has occurred. My cravings are gone. I’m absolutely satiated and my focus has shifted off of food to other stuff in my life. Plus I have lost 12 lbs. Andrew = Genius! This has never happened to me before.”
Rosalyn | January 2021 Spud Fit Challenge

Yes, I need this

If you've already tried every diet, you are not the problem

Hunger is miserable. Willpower is unreliable and finite. Weighing, tracking, measuring is exhausting and doesn’t work long-term for many reasons. You deserve better than what the food and diet industries have given you. We give you a new approach and all the help you need to be able to stick to a healthy plan. Calmly, consistently and automatically.

Our mission: to make eating a healthy eating a core part of who you are - instead of just something you're trying to do

Sign me up!

STEP 1:

Get Clarity

Discover how commonly accepted weight loss advice actually encourages emotional eating and promotes cravings. No wonder it’s been impossible to stick to a healthy eating plan long term! Get relief from feeling like there’s something wrong with you and understand how our cheap, simple and calm approach to food works with your natural eating tendencies – not against them.

STEP 2:

Take Action

Any diet that relies on willpower is setting you up to fail. Here we use skillpower instead. Get the training, tools, skills, strategies and support you need to successfully negotiate even your trickiest trigger foods and situations. We show you the exact steps to take to make the healthy choice the easy choice consistently, automatically – and without ever going hungry.

STEP 3:

Future Proof

Achieving your goal weight is only the first step. Now we need a rock solid plan to be able to stay there and live in peak health for the long term. Find out how to adjust and optimise your practical and mental strategies around how you eat. So that your food choices always always align with who you want to be and what you want from life.

Eat healthy on autopilot

This is the missing piece of the puzzle you’ve been searching for. Say no to cravings, bingeing and emotional eating and finally be able to stick to a healthy eating plan for good. With science-based, actionable knowledge, tools and strategies, you’ll get everything you need to make the healthy choice the easy choice. On autopilot. Lose weight. Gain energy. Create a life with more to it than worrying about every mouthful.

Join Us